Keyword Analysis- Competition is the Key
While optimizing your site for keywords, one aspect that is highly under rated is “how competition is doing the same thing“. Every SEO guy goes to pre defined tools like Google Keyword Tool, Overture Tool, some paid tool to identify short and long tails of his category. But just overlook what their couterparts are doing actually.
So the key step in optimizing is-
- Identify all your competitive websites in your category
- Check their home page meta tags and description
- Check footer of those websites /* Because every SEO guy play his strategy from the footer*/
- Identify which keywords are used to link internal landing page
- & bang, see how much traffic those keywords would generate.
” Why to reinvent the whole wheel and waste time”, 
Tags: Internet marketing, Keyword analysis, Online Marketing, Search engine optimization techniques, SEO